2025 — 2026
Designingbrands withcharacter.
I'm Silvia Sala, a graphic and brand identity designer. I build brands with a point of view — from logotypes and illustration to full visual systems for apparel, hospitality, jewelry and cosmetics.
I design logos and brands for any kind of business — below are a few selected projects, just a small taste of the work.
01
SMOKO
Just on smoko, mate.
- Year
- 2026
- Location
- Australia
- Services
- Logo DesignIllustrationStreetwear GraphicsBrand Guidelines
- Palette
- #111111#E7602B#A9CE3B#F3F0E9
A streetwear label built around the "smoko" — the iconic Aussie work break born on building sites and in the mines. A bubbly, nostalgic logotype meets a cast of larrikin outback characters, turning working-class slang into a modern pop-culture identity for the culture that lives on the smoke break.





02
Sirena Seaside
Italian · Seafood · Bar
- Year
- 2025
- Location
- Nelson Bay, Australia
- Services
- Logo & WordmarkBrand KitArt Direction
- Palette
- #23374B#8FB2CF#F1ECE0
A refined identity for an Italian seafood bar on the New South Wales coast. An elegant mermaid logomark and a custom serif wordmark — with a signature tail flowing out of the "S" — evoke calm tides, salt air and slow coastal dining. Deep marine navy and warm cream carry the brand across every touchpoint.


03
Philautia Jewels
Adorn your self-love.
- Year
- 2026
- Services
- Logo DesignSocial Media DesignArt Direction
- Palette
- #0F3D38#E4C58C#F3F0E9
Handmade polymer-clay jewelry whose name means self-love. A luminous starburst mark sits on a warm gold-on-forest palette, then extends into a cohesive, editorial Instagram feed that frames every piece as a small ritual of adornment.



04
Ciao Junk
Rubbish removal & hauling.
- Year
- 2025
- Location
- Perth, Australia
- Services
- Logo DesignBadge & MascotBrand Mark
- Palette
- #2E9E44#D62828#F3F0E9
A bold badge logo for a rubbish removal and hauling service. Italian tricolore energy and an emblematic green truck bursting with hauled goods make a hard-working local service feel instantly friendly, trustworthy and memorable.

05
NAMI
Wave. In Japanese.
- Year
- 2025
- Services
- Brand IdentityLogoPackagingTypographyArt Direction
- Typography
- Nunito · Open Sans
- Palette
- #2D4F6C#DB7769#5C9361
A Japanese-inspired cosmetics brand — "nami" means wave. Hokusai's Great Wave and a delicate botanical bloom merge into a serene logomark, balanced by a nature-led palette of deep sea blue, blossom rose and leaf green, and a soft, rational sans-serif type system.




About
I turn a name and a feeling into a visual system people remember — logotypes, illustration and the details that make a brand feel alive across every touchpoint.
© 2026 Silvia Sala. Graphic & brand identity design.